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📗 New Shopify Stores · Complete Setup Guide

Set Up Email Marketing
That Actually Makes Money

The step-by-step playbook for Shopify stores starting from zero. Build your core automation flows, plan a 12-month campaign calendar, and design professional emails in Canva — even if you've never done this before.

✓ 7 Core Flows ✓ Campaign Calendar ✓ Canva Templates ✓ ESP Setup Guide
Was $97
$27
One-time · Instant download
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Immediate PDF download
Works with any ESP
30-day money-back guarantee
EmailMinds · 2025
The Shopify
Email Setup
Guide
From zero to revenue-generating
in 30 days or less
INSIDE THIS GUIDE
Welcome Series Setup
Abandoned Cart Recovery
Post-Purchase Sequence
12-Month Campaign Calendar
Canva Design System
Segmentation Basics
$27
Instant PDF Download
★★★★★
4.9 — 200+ stores already using this
Is This For You?

This Guide is For You If...

✓ You Should Buy This

  • You launched your Shopify store but email is still on your to-do list
  • You've collected emails but never sent a campaign or flow
  • You tried setting up automations but got overwhelmed
  • You're spending on ads but ignoring your owned audience
  • You want to DIY your email marketing the right way from day one
  • You've heard about "welcome series" and "abandoned cart" but don't know where to start

✗ This Isn't For You If

  • You already have 7+ flows running and want advanced optimisation
  • You need a done-for-you service (check our Email Growth System)
  • You're not on Shopify (many concepts still apply, but examples are Shopify-specific)
  • You're already making over $20K/month from email alone
Full Contents

Everything Inside the Guide

5 detailed chapters + templates + bonus resources. No fluff — only actionable steps.

CH01
ESP Setup & Your First List
Choose the right platform (Omnisend recommended for beginners), connect Shopify, configure your sending domain for deliverability, and import your first contacts. Includes a full comparison of Omnisend vs. Mailchimp vs. Klaviyo for small stores.
~20 min read
CH02
The 7 Core Flows Every Store Needs
Step-by-step setup for: Welcome Series, Abandoned Cart, Browse Abandonment, Post-Purchase Thank You, Post-Purchase Cross-sell, Win-Back, and Sunset Flow. Every flow includes timing diagrams, email copy frameworks, and subject line formulas.
~45 min read
CH03
12-Month Campaign Calendar
A complete seasonal and promotional calendar for Shopify stores. Includes BFCM planning, post-holiday strategies, summer slowdown tactics, and how to plan around your own product launches. Downloadable Google Sheets template included.
~25 min read
CH04
Design Professional Emails in Canva
Build a consistent email design system using Canva — zero design skills needed. Covers brand colour application, image selection, CTA button design, mobile responsiveness checks, and how to export your designs for any ESP.
~30 min read
CH05
List Segmentation Basics
The 5 segments every store should have from day one: New subscribers, purchasers, engaged non-buyers, VIPs, and inactive subscribers. How to set these up in Omnisend and what to send each group.
~20 min read
Included in Chapter 2

All 7 Core Flows, Fully Documented

📨
Welcome Series
3–5 emails, 7 days. Sets brand voice & generates first purchase
🛒
Abandoned Cart
3 emails over 24h. Industry avg: 8–15% recovery rate
👁️
Browse Abandonment
1–2 emails. Re-engages intent without full cart add
💌
Post-Purchase
Thank you + cross-sell sequence. Builds LTV from day 1
🏆
VIP / Loyalty
Auto-tag and reward repeat buyers. Increases AOV
💔
Win-Back
Re-engage cold subscribers before you sunset them
🌅
Sunset Flow
Clean your list to protect deliverability. Often skipped, always costly
📅
Birthday / Anniversary
Personalized offers that convert 3x better than broadcast
Free Bonuses

Included With Your Purchase

FREE
🗓️
Campaign Calendar Template
Google Sheets template with 52 weeks of planned send slots, seasonal tags, and campaign brief fields.
$29 value
FREE
🎨
Canva Email Template Pack
10 pre-built Canva email templates branded with your colours in minutes. Banner, product, promo, and text formats.
$49 value
FREE
📋
Subject Line Swipe File
120+ proven Shopify email subject lines organized by flow type, season, and tone.
$19 value
Social Proof

What Store Owners Say

★★★★★

"I had Omnisend connected to my Shopify for 6 months and never sent a single flow. This guide walked me through everything in a weekend. Two weeks later, my abandoned cart flow alone recovered $1,200."

S
Sarah M.
Skincare brand owner
★★★★★

"The campaign calendar template alone is worth 10x the price. I now plan my emails monthly and I actually look forward to it. My list went from dead weight to my best performing channel."

J
Jake T.
Apparel store founder
★★★★★

"I was paying an agency $800/month to do exactly what this guide taught me to do myself. Cancelled the agency, kept the results. Best $27 I've ever spent."

P
Priya K.
Home goods — Shopify
One-Time Price — Instant Access

The Shopify Email Setup Guide

Everything you need to go from zero to a full email marketing system.

Regular price: $97
$27
You save $70 (72% off)
  • 5 complete chapters — 140+ pages
  • Setup guides for all 7 core automation flows
  • 12-month campaign calendar (Google Sheets)
  • 10 Canva email template designs
  • 120+ subject line swipe file
  • ESP comparison guide + Omnisend setup tutorial
  • Lifetime updates — free forever
Buy Now — $27 Instant Access →

🔒 Secure checkout · 30-day money-back guarantee · Instant PDF download

⏰ Launch price ends in:

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30-Day Money-Back Guarantee

If you read this guide, implement the flows and calendar, and don't see results within 30 days — email us for a full refund. No questions, no hoops. We're confident in what's inside.

Frequently Asked Questions

The flows and calendar setup examples use Omnisend because it's the best value platform for Shopify beginners. However, every concept applies to Klaviyo, Mailchimp, ActiveCampaign, and others — we include notes on differences where relevant.
Absolutely not. The Canva chapter is designed specifically for non-designers. You'll use the included template pack and just swap in your brand colors and copy.
The flows, calendar, and design principles work identically in Klaviyo. If you're generating over $20K/month from email already, our Email Growth System might be a better fit.
Yes — $27 once, and you own it forever including all future updates.
PDF download, optimized for both screen reading and printing. The bonus Canva templates are accessible via a Canva link, and the campaign calendar is a Google Sheets template you copy to your drive.
Great — the guide will help you fix what's not working and fill in the gaps. Most store owners who "already have flows" discover they're missing 3–4 critical ones after reading Chapter 2.

Still have questions? We're happy to help.

Ask a Question Get Instant Access — $27 →
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